How To Write Great Marketing Copy for Books
Date and time
Location
Online
Refund Policy
Description
Online event and one-week marketing writing workshop
Quickly learn the trade secrets of writing winning marketing copy for a new release across any genre or a new edition of a backlist title. Learn how to appeal to buyers and readers by mastering short-form writing for jacket copy and social media. And learn how including the right metadata and keywords in your digital marketing can influence search results and sales.
In the one-week online workshop for this crash course, you’ll get feedback on your marketing copy from an experienced book marketer.
Outcome: Final marketing copy for one book, with edits and feedback provided by a marketing writer.
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90 minutes of lessons and inspiration, presented in two, 45-minute live sessions via webcast (recordings available after each session)
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One assignment and group workshop with one-on-one feedback from an industry expert on your project.
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All live sessions are recorded for on-demand access; online classroom available for 6 months.
Sign up now for early access to bonus course content!
Contact us for group discounts.
Organized by
About PWxyz LLC PWxyz LLC is a digital media assets company based in New York and the parent company of Publishers Weekly, its signature brand. Publishers Weekly is the international news platform of the book publishing industry. Founded in 1872 and published weekly since then, the magazine boasts 1.23 million social media followers; publishes 10 e-newsletters, BookLife (a semimonthly supplement), two blogs, a mobile edition, digital editions, apps and podcasts; and features a thriving website that reaches 14 million unique visitors annually.